Marketo Easy Merge Alternative

There are three options to merge duplicates in Marketo: Manually (read Painfully), Pay-nfully, and Automatically. In the case that you want to avoid pay-nful services like Marketo Easy Merge, the Marketo REST API is a great option to merge your duplicates in bulk, according to custom rules that you specify in your code.

Marketo Merge Leads in Bulk using the API

This post will walk you through how to use the Marketo API to merge leads in bulk with Python code that will allow you to set custom rules for how you want to prioritize conflicting values for the same fields on different leads.